Business Partners: CMR (Milan Research Center), Allaxia (Italy)
Knowledge Web Partner: TXT e Solutions
Challenge:
An advanced corporate portal supporting sales and technical people in the customer management
Solution:
A flexible platform for the configuration of corporate portal by combining components for semantic search on
the web, advanced user profiling and creation of personalised e-consulting and e-learning modules
Why
a semantic solution:
To exploit the most innovative techniques for an exhaustive retrieve of the corporate knowledge and information
from the web, combined with the profiling of the customers in a semantic portal, to support employee and customers
Key
Business Benefits:
A flexible, economic tool for the e-CRM to be exploited by the marketing and technical divisions of TXT; a set of open,
configurable components to be added to the TXT Content Management Solution.
Business Case
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