The Knowledge Web Technology Roadmap (KWTR) promotes a discussion on (i) the current and future trends on semantic web theories, tools and applications, (ii) general organizational needs, social drivers and user requirements, and (iii) technology locks between organizational/user needs and research activities. The purpose of technology roadmap activities in the network of excellence is twofold:

1. To become aware of how, practically, knowledge web or semantic web technologies could help organizations in both delivering new products and services and creating new business value. Thus, to actively encourage industries to effectively introduce semantic web techniques, methods and theories in their value chain.
2. To understand real needs of organizations and the market society, unveiling new desiderata and trends that the Knowledge Web NoE should try to overcome. Thus, to advice research institutions to invest in specific research challenges, which are helpful for industries.